Moving fans from simple interest to true engagement
is as difficult as a journey to the Moon & Back
Don’t loose yourself in space…
Wasting your time in isolated communities per channel
Sending one-way messages from a no-reply
Going in blind without metrics and statistics
Making it nearly impossible for your fans to create content and interact
Hiding “the real you” behind filters and fakes
There are so many meteors
to avoid just to facilitate
participation in your community.
